Philip Arthur Moore

Software Engineer, Web Developer, and CEO in Vietnam

Sign up for my launch.


I’m the CEO of We Cobble. We build digital products for people.™ From 2011 until 2014 I was employed as the premium theme lead (formerly a Theme Wrangler) atAutomattic Inc., the company responsible for, among other things, bringing to the world and Jetpack. The vast majority of my waking hours were spent feverishly obsessing over making premium themes a world-class experience for all WordPress users (you can read more about it here).

From 2009 to 2011 I worked at Graph Paper Press as a WordPress theme developer and supporter alongside D.C.-based Thad Allender, Kathmandu-based Chandra Maharzan, and Mexico City-based Rick Alday. What made this experience so remarkable for me is that although our team was small and only met in person one time during my entire two years of employment, I grew close to each of my teammates as a friend. Leaving Graph Paper Press was an incredibly difficult decision and I will not soon forget or take for granted the time I spent there.


I'm married with cats and also do a podcast from home base, which is currently (very) northern Vietnam. Life is good and I plan on keeping it that way. 🙂

  • Work
    • We Cobble
  • Education
    • Rice University
Contact Me